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15 ways to keep creating fresh marketing ideas for your business

November 7, 2018  |  All About Marketing,Blog,Marketing Tips

15 ways to keep creating fresh marketing ideas for your business

You want to keep raising the profile of your business to your target markets. But you are feeling a little low on ideas. Here are a few things you can do to help inspire some great marketing ideas:

  1. 1. Ask

GDPR – What do small businesses need to know?

November 22, 2017  |  All About Marketing,Blog,Email Marketing,Marketing Tips,Uncategorized

GDPR - What do small businesses need to know


I’ve been asked about GDPR in relation to marketing for small businesses, here I am answering these question, if you have others join the Accessible Marketing Facebook group:

What is GDPR?

It sounds really boring doesn’t it – …

How Can I Increase My Email List with Relevant Subscribers?

February 13, 2017  |  All About Marketing,Blog,Email Marketing,Uncategorized

How can I increase my email list?

A recent survey conducted with 1000 online businesses revealed that email marketing generates the highest ROI compared to other marketing channels.  Granted it depends on what demographic you are targeting. Perhaps, for example,  teenagers don’t engage with email as much …

Video: 5 Marketing Myths

March 15, 2016  |  All About Marketing,Blog,Marketing Strategy,Marketing Tips

The third and final instalment of my latest series of vlogs. This one is all about what I think are the five biggest marketing myths

Video: The 5 steps of putting together a marketing plan

January 12, 2016  |  All About Marketing,Blog,Marketing Strategy,Marketing Tips

The second in a series, my latest vlog looks at the 5 steps of putting together a marketing plan. Regardless of whether or not you have a marketing plan or not there may well be some nuggets in here that …

Video: 3 Key Reasons Your Business Needs a Marketing Plan

December 1, 2015  |  All About Marketing,Blog,Marketing Strategy,Marketing Tips

Here I am recording my first vlog all about why your business needs a marketing plan. Thanks for watching.

Video Transcript…

I’m always amazed by the number of small business owners I meet who don’t have marketing plans. There are …

Why should SMEs use video marketing?

January 8, 2014  |  All About Marketing,Blog,Digital & Social Media,Uncategorized

I recently attended a video marketing workshop with the key speaker being Phil Arkinstall of Ark Media

I thought readers would find some of the key points from this workshop of interest.

Whilst video has been about for years there …

Marketing a Town

August 29, 2013  |  All About Marketing,Blog

As any Destination Marketer worth their salt will tell you it sure helps if the local people have a little pride in where they live. They are/can be the best ambassadors.

The new Experience Barnsley Museum is certainly a great …

Effective copywriting helps you win the war of words

May 18, 2015  |  All About Marketing,Blog,Marketing Tips
Copywriting for SMEs

Image courtesy of jannoon028 at

This is a guest article by Pardeep Mattu of Ascent Writing 

Being in business should be seen as a ‘war of words’. Every piece of marketing communication you create should be maximised, so …

4 Marketing ‘Things’ Every SME Should be Doing

May 10, 2015  |  All About Marketing,Blog,Marketing Tips,Uncategorized


Image courtesy of tiramisustudio at

Image courtesy of tiramisustudio at

Here are four marketing ‘things’ every SME should be doing:

1. Asking customers for feedback – whether you sell tangible or intangible things you should ask customers for feedback.  Not …


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