Useful Social Media related sites for Brands and Business

by Judith Hutchinson

I’m often asked what sites are useful for learning more about social media E.g. Learning more about your potential audience and how they use social media and how to measure your presence. So I thought I would pop a few into a blog article. Hope this is helpful for you and if you have others that you find useful please let me know!

Useful sites for stats and insights

 

 

 

 

www.socialbakers.co.uk

www.comscoredatamine.com

www.hitwise.com

www.tnsdigitallife.com – useful in terms of how people use social media

www.globalwebindex.net

http://www.forrester.com/home – great tools for understanding behaviours

http://www.cmo.com/cmo-news.html

www.mashable.com

 

Helpful Implementation Tools

www.hootsuite.com – great for teams using multiple social media sites and useful for being able to schedule posts

www.tweetdeck.com – great if you have more than one twitter account

There are lots of others such as Sprout and HubSpot.   Would be great to hear what your favourites are.

 

Measurement Tools

The following are sites that are useful for benchmarking your activity:

www.klout.com

http://tweetreach.com/ – measure how far your tweets go

www.marketinggrader.com – A hubspot tool that provides a ball park and helps you to think about how you can improve your website

http://socialmention.com/

www.addictomatic.com

And obviously, you should really be looking at your Google Analytics and Google Alerts! Let me know what your favourites are.

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